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Developing Creative Ideas

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    Nurturing the Creativity Within

    “An idea can turn to dust or magic, depending on the talent that rubs against it.” – Bill Bernbach

    Now that you’ve accepted the fact that you are indeed a creative person, and that you are capable of becoming creative more than you have ever dreamed of, it’s time to put that talent to work and practice, practice, practice.

    The first thing you need is a place in which to be creative – a space of your own. If possible, it should be a space that’s comfortable and conducive to creative thinking – a place free of distraction and noise.

    To start with, you will need a desk, a comfortable chair, good lighting and the proper tools or equipment. At this stage, you are only focusing on your creativity and formulating ideas. You’re still brainstorming. To help you focus, you might try a little mood music.

    Grab that pen/pencil and paper. If you like, you can use a recorder. Whatever medium you choose, make sure you record every single idea; don’t let any of them get away. You may not be able to retrieve them later. At this stage, don’t try to censor yourself, just write down everything that occurs to you, no matter how silly or bizarre it might sound.

    Don’t be negative; this is no time to be critical with yourself. Just let yourself go. Try writing for about fifteen minutes at a time. Natalie Goldberg says to just keep your hand moving across the page. Francis Bacon said, “Write down the thoughts of the moment. Those that come unsought for are commonly the most valuable.” Then take a break. Get up, stretch, take a walk, and relax

    Give yourself time every day to daydream, to ask “What if?” Remind yourself you’re a creative being and allow yourself to maintain that childlike wonderment. Question everything. When you run into the “That’s just the way we’ve always done things,” attitude, try this:

    • Ask why.

    • Think of a new way to do things. Think outside the box, as they say. Don’t be afraid to challenge traditional thinking.

    • Maintain the motivation.

    • When something strikes you as interesting, go with it and find the twist.

    Keeping a journal is an excellent way to avoid losing all those marvelous ideas your creative mind is capable of churning out. Allow yourself that spontaneous creativity.

    Increasing the creativity in your life is easy if the activities you’ve chosen are of particular interest to you. William Shakespeare said, “No profit grows where is no pleasure taken, in short, study what thou dost affect.” Simply put, do what you love and you will succeed. You work hardest where your heart lies.

    Give yourself the proper incentive to work hard on developing your creativity. Don’t wait for inspiration to strike. Sit down and begin the process of creating; and the Muse, in curiosity, will appear.

    Many times, visualization is very helpful in the process of creating a new idea. Each person has their own way to bring their creativity to the forefront. You will doubtless find your own way to entice the Muse to visit you. Benjamin Franklin used to take air baths to stimulate his thinking. The ritual itself is not important; it’s only a way of focusing your mind on developing creative ideas. Other factors may include a music that inspires you, the time of day when your creativity is at peak, or working in a particular place each time. The important part is to train your mind to think creatively. This takes a little time and effort, but is well worth it in the long run. When creative inclinations (such as questioning everything, asking what if, and stretching your mind) become automatic, you can pat yourself on the back. You’re developing the creative side of your brain, inviting the Muse. Congratulations!

    Remember, developing creative ideas is not enough. You must back it up with action. Robert Ringer said, “Nothing happens until something moves.” Put those wonderful ideas into motion. Take action!

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      About Leon Edward

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